Toronto Mens Fashion Week introduced me to some of the most talented individuals that I have ever met in the design field. The 3 days of fashion shows showcased some of the most unique designs and is taking Canadian Menswear to the next level. But not all of the talent was only on the runway, there were design stars and brand featuring their product in the form of pop-up shops! That is where I met Mr. Sultan Sandur, the designer of Toronto’s newest Men’s accessories brand – Just Sultan. The brand launched a few weeks ago and has left their mark as one of the coolest bow-tie designers in the world! Check out my interview with Toronto’s Bow-Tie King + details on where to get his collection:
Q: What is Just Sultan, and what inspired you to launch your own men’s accessories business?
A: Just Sultan is an accessories line for both men and women. The product line consists of bow ties, pocket squares, and lapel pins for now. We try to have everything handcrafted locally with the exception of a few small accessories that are imported. We are collaborating with a few local companies to bring our clients something that is totally new. Stay tuned!
I’ve always been a fan of patterns and bright colours. I was looking for a bow tie to complete my outfit and I just couldn’t find anything that would suit my personality and style. I started finding everything to be fairly plain and generic so I decided to design my own. And now we have Just Sultan!
Q: Define your collection’s style – and what type of gentleman are you designing for?
A: Whimsical, colorful, bold and fun. It’s for men and women who are forward in their thought and style. Just Sultan is all about having fun and expressing yourself. I feel that my brand is intended for someone who is in search of that extra punch of colour and something unique.
Q: How do you think TOM* will impact Mens Style in Canada?
A: As the first men’s fashion week in Canada and the eighth one in the world, TOM* will provide menswear designers the perfect stage to showcase their designs for years to come. TOM* was an excellent networking opportunity and allowed me to introduce my brand to industry leaders. I think as the brand of TOM* strengthens, it will become a venue for new and emerging designers to build strong brand identity and gain recognition that they may not normally receive without spending a fortune on PR and marketing activities.
Here’s a picture of the Just Sultan Toronto Mens Fashion Week Pop-Up Shop:
Q: Where do you see your Just Sultan 10 Years from now?
A: We’re just 20 weeks new… That’s a long time away, let’s see what happens!
Q: Which styles are your favourite from your collection?
A: That’s a tough question. Each style is unique and I love them all. I like the brighter and funkier ones more. And I love texture so the textured fabrics are always a favourite. I actually keep one of every piece I create – I like them all THAT much!
Q: Where can customers purchase your amazing collection?
A: Lavish and Squalor at Queen and Simcoe.
The Patron Saint Boutique inside The Thompson Hotel
Online at www.justsultan.com
Check out the Brand’s Behind the Scenes footage of their first look book shoot!
Here’s a picture of myself rocking an awesome Lapel Pin from Just Sultan during Toronto Mens Fashion Week:
